HAIKURE | Betty Straight-Leg Jeans - Lagoon-Wash
HAIKURE | Betty Straight-Leg Jeans - Lagoon-Wash
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DESCRIPTIONS
A pair of jeans that announces its presence before you’ve even touched the cloth. The Betty Lagoon-Wash is a study in deliberate proportion: a high, sculptural rise that anchors the waist, then falls through a straight, unbroken leg. This is not a nostalgic reissue; it is a contemporary recalibration of the classic five-pocket jean, where the silhouette is the statement and every seam is a decision. The lagoon-wash itself is a particular achievement—a deep, aqueous blue with subtle, sun-bleached undertones that suggest hours of light rather than chemical distress. It is the color of a swimming pool at dusk, and it gives the garment a quiet, almost mineral richness. The cotton is dense and substantial, with a dry, crisp hand that promises structure from first wear. There is no give, no synthetic stretch here—only the honest, slow break-in of pure denim. The weave is tight, almost papery at the seams, which means the jean holds its shape against the body rather than collapsing into it. This is a fabric that will mold to you over time, not in a single afternoon. The weight is reassuring without being heavy; it falls with a clean, vertical drape that skims the knee and stacks subtly at the hem, never pooling or bunching. The construction is precise: flat-felled seams run cleanly down the inside leg, the button-fly closure is solid and satisfying, and the belt loops are generous enough to accommodate a substantial leather belt. Cut for a high-rise fit, the waistband sits at the natural waist, cinching the torso before releasing into a relaxed hip and a straight leg that tapers only slightly through the ankle. The back pockets are positioned to follow the curve of the seat, neither too high nor too low, and the front pockets are deep enough to be functional without distorting the line. The result is a jean that flatters through architecture, not compression. It moves with a quiet authority—easy to walk in, easy to sit in, easy to live in. The slight structure means it pairs naturally with a tucked-in silk blouse or a fine-gauge cashmere sweater for a refined day look, or with a crisp white oxford and loafers for something more tailored. As evening approaches, swap the top for a draped jersey bodysuit and add a sculptural heel; the denim’s sobriety grounds the more delicate pieces. For a relaxed weekend, wear it with a linen tunic and flat sandals, the lagoon wash acting as the cool, unifying element. Style it with a thin gold chain belt and a structured leather tote for a Parisian edit that is both practical and precise.
Return Policy
Return Policy
Enjoy the flexibility of our 14-days free returns policy upon all regular priced items! Simply pack the item, with its original packaging, boxes and tags, fill the returns slip into our delivery package.
— We offer free return for orders from Hong Kong for regular priced items.
— For non-Hong Kong orders, returns (shipment charges) must be covered by the customer. We suggest using your local postal service or a courier.
- All on sale is non-refundable.
Return and Refund policies do not apply to certain items and during sale period. For further information, please visit our return & exchange page HERE.
Taxes and Duties
Taxes and Duties
All countries (except Singapore) are shipped to on a Delivery Duty Unpaid (DDU) basis, which means that if your parcel must go through customs clearance, any additional charges incurred shall be borne by you.
Customs policies vary from region to region, we advise you to contact your local customs authority to determine the cost of import tax and duties of your order prior to your placing orders with us.
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Product SKU: 668 BETTY

Rue Madame Size Chart
Size Guide
READY TO WEAR
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| MARKET | XS | S | M | L | XL | XXL |
| FRANCE | 34 | 36 | 38 | 40 | 42 | 44 |
| ITALY | 38 | 40 | 42 | 44 | 46 | 48 |
| US | 00 | 02 | 04 | 06 | 08 | 10 |
| UK | 06 | 08 | 10 | 12 | 14 | 16 |
| INTERNATIONAL | 0 | 1 | 2 | 3 | 4 | 5 |
| JEANS | 24-25 | 26-27 | 27-28 | 29-30 | 31-32 | 32-33 |
FOOTWEAR
Swipe left to view more sizes →
| EUR | 35 | 36 | 37 | 38 | 39 | 40 | 41 |
| US | 4 | 5 | 6 | 7 | 8 | 9 | 10 |
| UK | 2 | 3 | 4 | 5 | 6 | 7 | 8 |
| BR | 33 | 34 | 35 | 36 | 37 | 38 | 39 |
| JP/CN | 21.5 | 22 | 23 | 24 | 25 | 25.5 | 26 |
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Price Match
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Free Delivery 400HKD
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Free Pickup in Store
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Free Return